Wednesday, February 23, 2011

Customer & User Experience

One of my previous post was about a experience I had with Zappos and how satisfied I felt with the company. Today I came across a article ( link), I was very glad to read the article for the following reasons:
  1. I have always been a advocate of the marriage between user experience and marketing. As author mentioned designers should try to not just solely concentrate on designs but also focus on how the designs have to be worked in order to meet marketing needs.
  2. Although I enjoyed my grad school classes due it's interdisciplinary nature, I felt our exposure with marketing teams was non- existent. IUB having one of the best business schools of this nation ( kelley business school), can think of a course requiring business school students and HCI students working together.
  3. Author indicates that UX could loose it's steam if UX designers and corporations don't educate the marketing and UX teams about the importance of working with each other. Some workshops in companies where both teams spend time on some dummy projects could be useful. This indication by author is also a reflection of one of the areas User Experience professionals should try to improve upon to get more visibility with upper management.
Sometimes I read the comments and I found a model being used by a company based out of UK to fill the gap between designers and marketing teams. The model proposed by the company is named " Brand Touch Point Matrix" ( link).

Dhanyavad ( Thank You).

Tuesday, February 22, 2011

World landmarks

Makes me feel so dizzy when I look at these pics, link

Thursday, February 17, 2011

Face Yoga

This is funny and not real Yoga for sure. link

Friday, February 11, 2011

FDA approves apple devices

I don't think Android can get around this, considering their many hardware manufacturers. link

Wednesday, February 9, 2011

Younger age group stroke victims

I agree with these numbers.

Weird beard

Thought of someone when I saw this.

Tuesday, February 8, 2011

Tired of Kayak, orbitz....... try this

Finally a online travel booking site with a unconventional UI. I like when people dare to break the rules and re-invent the wheel.